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Tricia Cease Gayle Fedder

Nicole Shelley

Peggy Rathfon
Leslie Imhoof  
Mallissa Weaver  
Tricia Cease
Sales Manager

Tricia has worked at Sunbury Broadcasting Corporation since April 2000. During that time she had the pleasure of working with advertising clients, and helping them develop effective marketing strategies for their business. She's accomplished obtaining certification as a "Radio Marketing Professional", but more so, have learned from the professionals she works with on a daily basis at Sunbury Broadcasting Corporation.

Tricia sat on the Board of Directors for Big Brothers/Big Sisters of the Central Susquehanna Valley, Young Women's Future Symposium (an affiliate of Junior Achievement), and currently acts as a loaned executive with the Greater Susquehanna Valley United Way.

Tricia likes to be looked upon by her co-workers and clients as a resource. Whether it be for ideas and/or marketing challenges. All in all, she loves what she does, and loves working with people.
 

Gayle Fedder, C.R.M.C.
Senior Account Executive

Gayle joined us in 1994, and is the Sunbury Broadcasting Corporation Senior Account Executive. Gayle believes the only true measure of her own success, is the effectiveness of her clients advertising.

"I like to think of myself as a marketing partner with my clients. Working with them to discover the best use of every advertising dollar." 

In addition to her close work with advertising clientele, Gayle is a member of Leadership Susquehanna Valley Class of 2000, the Lewisburg Business and Professional Organization, the Bloomsburg Chamber of Commerce, and she volunteers as a youth leader at the Lutheran Church she attends in Danville.

Peggy Rathfon, C.R.M.C
Senior Account Executive

Peggy is a seasoned broadcast sales executive having gotten her start in the late 1980's. Although there have been many changes in the industry since then, "there is nothing I would rather do for a living then help my customers become more successful". Peggy resides in Lewisburg and enjoys collecting cookbooks, trying new recipes, drawing, gardening, and spending time with her grandchildren.

 
Nicole Shelley
Marketing Consultant

Nicole Shelley resides in Richfield, and joined Sunbury Broadcasting Corporation in October 2003 as a Promotions Assistant. Since then she has shifted her responsibilities to the sales department, and has become a Marketing Consultant. Nicole has background in sales and marketing, with experiences being in network marketing and direct sales. She also is co-owner of a satellite TV retail and installation company. Nicole understands what it's like to build and maintain a small business today. If you are looking for fresh ideas, she can lend that knowledge to help your business customize a marketing strategy to help you succeed while building lasting customer relationships. She believes that one to one customer service is key in building a relationship with a client. In her spare time Nicole enjoys hunting, riding motorcycle, and attending local motor sports events!!
Leslie Imhoof
Special Projects Executive

Leslie has been in this area for several years but originally comes to us from Dallas, Texas with a BA from Baylor University.  She is responsible for running our “Special Events” in conjunction with The Daily Item.  These are events that she calls “Three Dimensional” because you can hear, see and touch them.  Big Boys, Big Toys, Taste of Home Cooking School, Bridal Expos, Landscape and Garden Showcase, Home Show and Auto Show are some of the many to look for this coming year. 

“What motivates me is staying focused on my clients’ needs and then creating a map to get us there.” 

Outside of work, Leslie enjoys cooking, exercising, reading and being with her husband David and three children.

Mallissa Weaver

Mallissa Weaver is excited to be a member of the Sunbury Broadcasting Sales team! Mallissa began her sales career in September 2007 as a Marketing Consultant.  Her successful, longtime background in sales and marketing is a valuable asset to assist her clients with their advertising programs.  Mallissa is service oriented and works hard everyday to build lasting relationships with her clients that span decades.

Mallissa, her husband Chris and their two children reside in Kreamer.  They enjoy camping, travel and watching NFL football.  Mallissa and her husband own and operate a Gourmet Dip and Bagel Spread Company which has grown to encompass the internet.  Raised in a military family, Mallissa has had the opportunity to travel and meet all types of people.  She feels that her background has fueled her interest to see new places and meet new people.

 

 
 

Sunbury Broadcasting Corporation
PO Box 1070
Sunbury, PA 17801
Phone: (570) 286-5838  Fax: (570) 743-7837